According to LendEDU survey more than half of Amazon customers are willing to use an Amazon-created cryptocurrency.
LendEDU has conducted survey among 1,000 respondents who had made a purchase on the website within the last 30 days. One question concerned Amazon entering the virtual currency world, and about 58% respondents said to be open for using the company-created cryptocurrency for future purchases on Amazon.com.
About 22 percent did not express their willingness to use the Amazon-coins and 26.4 percent said "unsure".
When asking “Do you trust Amazon with your finance more than a bank?” about 40% answered “about the same”. Meanwhile, 17.2% respondents actually have more confidence to Amazon, while 21% are not sure, and 23.5% trust Amazon less.
It should be noted that Amazon does not accept payments in bitcoin or other cryptocurrencies. In November 2017 Amazon registered three virtual domains: amazonethereum.com, amazoncryptocurrency.com, amazoncryptocurrencies.com. However, representatives from the legal department of Amazon do not comment the registration in press.
Perhaps the registration was done to prevent confusion between Amazon Coin, the company's virtual currency, and other cryptocurrencies in the market. Amazon Coin was launched by Amazon in 2013 and can be used by customers to make online payments.
Now Amazon Coins are acting as a digital vouchers to spend on Kindle Fire apps and games, and this "currency" cannot be resold or transferred.
Although the full-fledged digital currency created by Amazon remains a dream, the topic is widely discussed.
“However, the potential for using an Amazon-created virtual currency to make purchases on the site even more streamlined is certainly tantalizing,” LendEDU said.