Friendz

Friendz

Friendz

Friendz is a tool that lets multinational companies involve a community of users on social networks for marketing purposes.

Information

ICO Time:
01.03.2018 - 20.03.2018
Ended
Soft Cap:
750000000 FDZ
Hard Cap:
50000000 FDZ
Raised:
12300000
Platform:
Ethereum
Restrictions:
USA USA
Website:
https://friendz.io
Social networks:

Team

Alessandro Cadoni
- CO-FOUNDER
Cecilia Nostro
- CO-FOUNDER
Daniele Scaglia
- CO-FOUNDER
Dario D'antino
- FRONTEND DEVELOPER
Giorgio Pallocca
- CTO
Flavio Lanternini
- BLOCKCHAIN DEVELOPER
Mario Soprano
- BLOCKCHAIN DEVELOPER
Alessandro Serafini
- ANDROID DEVELOPER
Silvia Romano
- GRAPHIC DESIGNER
Simona Fontana
- PROJECT LEADER
Silvia Biestro
- COMMUNITY MANAGER
Martina Pirisi
- COMMUNITY MANAGER EN
Carmen Arbizu L.
- COMMUNITY MANAGER ES

Advisors

David Drake
 
Simon Cocking
 
Paolo Rebuffo
 
Nathan Christian
 

Description

Achievements

  • Launched in 2016
  • 35 Team members
  • 200,000 app users
  • 1,200,000€ revenues 2017
  • Integrated Buyback model (with 30% of the revenue)
  • Encouraging token scarcity model

Philosophy
Friendz decentralizes the online marketing industry, elevating the final user to a central position, where he can monetize its contribution to the digital advertising process leveraging blockchain technology.
Unlike famous influencers, users generally do not get rewarded through the advertising process, even if they contribute with sharing brands’ posts on social networks and interacting with companies official pages.
Friendz let users monetize their actions online in a decentralised and democratic way, depending on their skills and influence.

The idea
Friendz was born at the end of 2015 with the idea of finding a solution to a problem that companies faces in doing digital advertising, that is reaching and engaging their target audience in the communication and sharing of the companies values and message. Friendz infrastructure can control and manage a huge number of contents published, reducing costs for companies and providing strong efficiency.

Innovation
Friendz introduced a revolutionary marketing concept, leveraging the peer-to-peer communication on social networks and the power of word of mouth. Friendz users are not influencers with a big audience, but normal people that use social networks everyday. The size of the audience reached is the same, but consists of the close connections of thousands of micro influencers. In this way, the advertising message shared on their profile reaches their friends in a genuine and natural way and is much more effective.

Twitter feed

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